Job Description

Social Media Coordinator

Pura Vida Moringa is looking for a talented Social Media Coordinator to create and maintain a strong online presence for our company. Your role is to implement online marketing strategies through social media accounts.

If you are a tech-savvy professional with an interest in communicating with clients through online channels, we would like to meet you.

As a Social media coordinator, you will develop original content and suggest creative ways to attract more customers and promote our brand. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.

Responsibilities

• Research audience preferences and discover current trends
• Create engaging text, image and video content
• Design posts to sustain readers' curiosity and create buzz around new products
• Measure web traffic and monitor SEO
• Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
• Train co-workers to use social media in a cohesive and beneficial way
• Facilitate online conversations with customers and respond to queries
• Report on online reviews and feedback from customers and fans
• Develop an optimal posting schedule, considering web traffic and customer engagement metrics
• Oversee social media accounts' layout
• Suggest new ways to attract prospective customers, like promotions and competitions

Requirements

• Proven and consistent internet connection
• Proven work experience as a Social media coordinator
• Expertise in multiple social media platforms
• In-depth knowledge of SEO, keyword research and Google Analytics
• Ability to deliver creative content (text, image and video)
• Familiarity with online marketing strategies and marketing channels
• Ability to grasp future trends in digital technologies and act proactively
• Excellent communication skills
• Multitasking and analytical skills
• BS degree in Marketing, New media or relevant field

How to Apply

Please submit the following:

• Your resume

Put in Cover Letter Area:

• Social Media links (Not personal; Include links to accounts you have coordinated previously)
• A short message explaining why you're the right fit ( Message title should be : Why I fit with Pura Vida Moringa)

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